Jo Saunders

LinkedIn Demystifier, mentor, trainer and keynote speaker
Jo Saunders


  • 2018 Nominee |
  • 2019 Nominee |
  • 2021 Nominee

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About Jo Saunders

Jo Saunders is a leading independent LinkedIn expert, marketing strategist and social media educator who has been helping people connect since the early 90s. Known as the LinkedIn Demystifier, she guides specialists, experts, thought leaders and organisations through the complexities of LinkedIn and social marketing tools to energise their brand, establish credibility and earn influence through the power of ConnectfluenceTM.

She is the co-author of ‘Get Good or Get Off – A guide to getting it right on social media’, was named #2 LinkedIn Expert in Asia Pacific for 2018 and is a finalist in 3 categories of the 2021 Social Media Marketing Institute Awards.

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